Recently we had Andrew from Nauge Soloutions reached out and booked a dual location shoot with us at Creative Focus Photography Studios. He was looking specifically for some stand out image work for an upcoming magazine publication that his company was in. He also wanted image work to update his website and for print and digital marketing. Shooting in our Gold Coast Studio and out on location gave Andrew a great variety of images to top up the company marketing collection set.
Is a professional headshot really that important?
The use of images has become more important in this digital ages than ever before. It has become more and more dependent on the internet for information about a business or online business. Regardless of the reason, most people will turn to their mobile or computer for the solution.
So you ask what does this mean?
It means that before they’ve read about how great your service or business is and sometimes even before they’ve checked out your qualifications and the awards you’ve won, they’ve made a split-second decision about your company, and you – based on a simple image.
In many cases, business buyers are finding information through LinkedIn, Facebook or your website. This means a potential client is determining if they are going to take the time to find out more about your services solely on the strength of your headshot.
